The old Young MDs site lacked a high-end finish and didn’t capture Young MDs as a respectable yet fun brand to further a child’s learning in S.T.E.A.M. We produced a clean, modern and playful take on an E-commerce business.
The client requested we capture the playful & fun nature of the brand whilst still ensuring we instilled confidence with the adult purchaser. Strong call-to-actions were a must through the site, so we ensured these were displayed often and clearly throughout.
The Young MD team also needed a subscription service for their quarterly products, with custom conditional discounts and popups.