Learn How To Sell To Anyone On Any Platform

Do you LOVE the idea of having a business… But you struggle with the “selling” part? Most people struggle to implement the right selling techniques that get results. Is this you? Do you find yourself shying away from the “sell” approach, which means connecting with your audience. Learn how to get past your challenges and learn how to sell to anyone on any platform!

It can be discouraging, and this where so many entrepreneurs get STUCK and stop… 


So when I heard about the guy who sold $3 Million in 90 minutes by doing ONE presentation, and became the world’s highest-paid speaker, I just knew I had to find out more.

Talk about a SKILL, right? 

10X Secrets Russell Brunson

When I realized he was selling his SECRETS on how to become an incredible speaker and seller, using the same process and script that he uses to sell MILLIONS with one speech – I knew I wanted to get in on it!  

And I wanted to make sure to share it with you, too… 

This is the link I used where he was selling his ‘speaking & selling’ secrets… Go HERE!

You may also want to check this out: https://firstratemarketing.com/network-marketing-secrets/

To your success…

Cynthia Jordan

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Network Marketing Secrets

If you’re in network marketing, there is a game-changing book that just came out that you need to add to your collection… (and since you can get it for FREE, why not…right?)

Russell Brunson recently launched his newest book called: “Network Marketing Secrets” If you want to know more about Russell Brunson, then by all means check him out. He’s everywhere on Google and he’s the REAL DEAL!

Guys, I wouldn’t bring recommend his books unless I’ve applied his principles and got the results I’ve been after myself.

…but get this, he’s actually PAYING for your copy of the book…but only for a very limited time, I’m sure.

All you’ll cover is shipping.

Here’s where I got my free copy from…go HERE.

It’s as if Russell took a flashlight, and shined a light on everything I didn’t even realize I was doing wrong in network marketing… If you’ve ever thought to yourself:

“I thought I’d be further along in my business by now …”

“Why can’t I get more people to join my team?”

“How do I find the crowd that actually WANTS to hear about my opportunity?”

…then THIS is the book that you need to read. (and then read it again, and again.)

I can’t say it enough guys, get your FREE copy HERE:

Thanks,

Cynthia Jordan

P.S. The book is FREE… and all you pay is the shipping costs (don’t worry, it’s a very small amount for the value that could change your financial position). Go HERE and get your copy!

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Affiliate Link Placement Strategies

affiliate traffic

Strategy is always important in everything that you do. Let your actions be deliberate and characterized by well thought out plans. It therefore begs the question, which is the best place to have the affiliate links? Do not just throw the links at customers without a proper plan. The trick is usually to have a build up to the specific links so that visitors arrive at them “naturally” without being forced.

Within Blog Posts “Naturally”

I use the term “naturally” because your affiliate links should fit well within the blog content to an extent that the reader sees them as part and parcel of the post. When you force a link within a post, it may portray you as someone who is trying too had to sell a product. Because of psychology, most people assume that a good product does not need a lot of selling, only inferior products do. Use the blog content to buy the trust of customers first. It will then not be difficult to convince them to click on the links. The need to provide information should be the key priority and customers should believe that even if deep inside you just want to make some sales. You can make the links noticeable or very subtle depending on what works best for you.

Within Digital Products

Electronic products such as e-books and programs are some of the best places to have
affiliate links. This is much simpler if you are able to create your own e-products. As you
make money by selling them, you also earn commission through the affiliate system. It’s pretty much easy to convince customers to check out a link if the products that they had already bought matched or exceeded their expectations.

Side Banner Ads

This is another ideal way to avail affiliate links to customers. They are hard to miss and the best part is that you’ll be using your own site so you don’t have to pay for advertisement. Serious merchants will even provide you with the necessary graphics to use. You however need to carry out a test run first. If the ads are not getting meaningful clicks, you can always take them down to reduce the amount of clutter on the site.

Resource Page

Here you provide affiliate links of related products. The resource page can prove to be a powerful tool for earning extra income. To put a little more weight, you can offer short explanations so that a customer can have an idea of what he or she is getting into. These products do not necessarily have to be your primary focus but because they are related to whatever product that you are selling, customers can always find them relevant.

As time goes by, you’ll gather sufficient experience to know what works best for you.
Always keep tabs on your results because by evaluating your progress, you can find better strategies to help you make more sales. Never be afraid to try something new if the familiar is not working for you. It’s always a learning process until you find the best working combination

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How To Market Your Shopify Store

Alright, let’s say for a moment that you already have your online Shopify store set up and ready to take orders. Ideally, you’ve already tested the ordering process to make sure your payment processors are working correctly, and that orders go through.

What’s next?

Marketing your Shopify store of course!  It’s time to get your product or service in front of your targeted audience.

Oh, and by the way, take advantage of Shopify’s offer to get your store online and fully functioning for FREE!  This is a limited time offer so don’t procrastinate!

There are many ways to market your Shopify store, but your method of choice will depend on your specific market.

Generally, I find that social media is the clear winner when it comes to
marketing most online stores. This is especially true if your market’s
demographic is under the age of 40, but you can still reach people of all ages via social media.

Facebook has the widest range of demographics available. You can market for free on Facebook with a page or group, or you can use paid ads to reach
even more people.

Pinterest and Instagram are both great for selling products, because theyPinterest Mobile Marketing
are highly visual platforms, which allows you to really show off your items in a way other platforms can’t easily match. Visual platforms are perfect for any Shopify store.  Case in point, when a potential customer comes to your store, they will see the photos of your products.  Make sure your pictures are vivid, high quality pictures that your potential customers can’t resist clicking on.  We’ll talk more about photos later in the post.

If you’re not using Pinterest for your Shopify marketing, here are a few tips to get you started:

Use Coupons

Pinterest users love coupons and they love the exclusivity that comes from discovering something on Pinterest and then being able to save money on it. Special Offer CouponYou can use third-party sites like Groupon to set up deals, as well as applications like Wishpond. Then, you can create a coupon board on your Pinterest page that people can check often.

SEO

Many people use Pinterest for their business with no regard to optimizing their Pinterest page, pins or boards for search engines. Always use good SEO practices with Pinterest.

Run Contests

If you want to make your Pinterest follows take note and increase the traffic to your Shopify store then you want to run contests regularly. Contests are exciting and they end up being shared a lot more often. Contests can Contestintroduce you to a whole new audience on Pinterest. You can either host the contests on your own Shopify site or you can host them on Pinterest and drive traffic to your site.  Wishpond  also works well for contests.

Use Rich Pins

Rich pins are something relatively new to Pinterest. Rich pins allow you to pin recipe pins, movie pins and pins on a specific product, which is what you want. You are allowed to update price, product availability and more, plus there is more content for the search engines to find, which means more traffic. Rich pins can be used to showcase special products that you are currently trying to promote or you can use them for your products whenever you post them. This will allow you to get traffic to Pinterest and send it straight to your store.

Now, if you’re not using Instagram for your Shopify marketing, here are a few tips to get you started:

Sign-up With Facebook

This is the most easiest and quickest way to set up your Instagram account. It will automatically allow you to follow your friends that are already on Facebook MarketingInstagram and in turn they will follow you too. Your friends and family will be the first followers on Instagram which will help boost your profile and get you ready for the main deal.

Post Quality Photos

The most important thing on Instagram is the quality of your photos. Having quality photos on Instagram will help you get more likes, comments, and more followers.

Like Other Photos

Is like your first day in school, no one knows you and the only way people will start interacting with you is by you taking the first step to say hello or Like Icon Buttonintroduce yourself to them. When you like other people photos, those people visit your profile and decide to follow and also like your photos. This is how you start growing your network on Instagram

Follow Others

This is the fastest way to grow your followers on Instagram. When you follow others they follow you back creates a connection between the both of you. Follow Us On Instagram This helps increase your followers and likes on photos you have on your profile.  Simple rule:  Follow others to get more followers.

Comment On Other Photos

This method takes more time and work but it surely pays off. When you comment on other people’s photos, you increase the chance of them following you and liking your photos too. Just take some time out of your social media marketing timetable and comment on other people photos to increase your followers.

Another really good way to market your Shopify online store  is also part of social media, called influencer marketing.

Here’s how it works…

⇒  Contact people who have a following in your niche on social media,  YouTube, blogs, etc.

⇒  You pay them a fee, and they create posts or videos about your store and your products.

Influencers already have a reputation in their field, they have the potential to really get you a lot of sales if you use sound marketing practices!

Don’t forget PPC advertising like Google and Bing. They make it really simple
to target by keyword, which is perfect for finding buyers. Just be sure to
use words like “buy” and “price” in your keywords, and use NEGATIVE keywords like “free” to keep from spending money for traffic that won’t buy.

Try some of these helpful tips and hints to help you market your Shopify store online.  Market with confidence and with a great expectation in return.

To your success…

 

You may also like:

http://firstratemarketing.com/how-to-start-an-ecommerce-business-using-shopify/

http://firstratemarketing.com/shopify-vs-woocommerce-you-choose/

 

 

 

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Google AdSense Best Ad Placement

My first post on Google AdSense gave you a brief overview of how it works along with a few tips on how to adjust your ads to increase your income.  If you haven’t read that post here it is:  http://firstratemarketing.com/google-adsense-the-easiest-way-to-make-money-online/

Now, I take it that you’ve decided  to use Google AdSense ads on your website or blog…right?  Great decision!  Now that you’ve made an informed decision, you need to consider where to place the ads on your pages. Much like real estate, it is all about location, location, location.  Oh, and you may want to get the AdSense Secrets book because it gives it to you straight from the hip!

First off, you will not make $500,000 a year with Google AdSense if you have one site with 30 pages and 30 people visiting it a day. The people offering eBooks and memberships to that end are full of stuff. Google AdSense is a program that produces over time or if you have a lot of visitors or sites.

Now that I have burst your bubble, (and I didn’t mean to…sorry) let me offer you some advice on ways to do well with Google AdSense.

Best Placement of Google AdSense Ads…Location, Location, Location!

The single most critical step to making money with AdSense is the location of the ads. Most people put them down the right column or up at the top. This approach is dead wrong because of something known as “ad blindness”. Ad blindness occurs when you look at the same format over and over.  In the case of the internet, most people unconsciously filter out the ads on the top, right column and bottom of a page. After looking at hundreds of sites and results on search engines, they know those listings are advertisements.

Google AdSense Ad Blindness

The best way to avoid ad blindness is to put the ads in unexpected places. In this case, you want to place them between the paragraphs of text on your site. Few sites do this, which is pretty surprising. This placement is perfect for maximizing clicks because it is in the natural flow of the text. Readers will inevitably read the text ads and click anything they might be interested in. This conclusion is also supported by the fact that people do not read the entire article or page on a site. They usually only make it through 50 to 80 percent because they find out what they want. If you place ads at the bottom of the page, they are never going to see them.

Choose Your AdSense  Ad Type And Color Wisely

The second biggest issue is the type and color of the ads. First, try to stick to text link ads whenever possible. Nobody clicks banners because they are worried about getting caught in popup hell. I know this all to well!!!  As to color, some believe your ads should stand out while others believe they should blend in. Personally, I am with the blend in group. I try to make my ads blend into the overall color of the site and it seems to work very well.

Adding AdSense to your site is simple, but should be done with some thought. Avoid the top, bottom and right column of the pages. Try to place the java script in between paragraphs of text and experiment with different colors to see how it does. Ultimately, you will find a solution that returns solid click-thru rates and generates revenues month after month, year after year.

To your success…

 

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Google Adsense – The Easiest Way To Make Money Online

Google AdSense has provided website owners a simple way to make money online. Just copy and paste a simple piece of code into your website and you can be making money within 5 minutes. No wages for salespersons, no dealing with advertisers, no hassles. However, there is a big difference between making a couple of cents per day and retiring on your own private yacht in the Caribbean. There is more to do than simply plugging your advertisements into any section of your website, sitting back, and hoping the checks will start filling up your mailbox.

Here are a few tips to get better earnings with Google AdSense:

1. Don’t Make Your AdSense Ads Look Like Ads

People are so “banner blind” now that they’ll skim right over your AdSense ads if you make them look too much like actual ads. By removing the background and the border of your ads and making them blend in with your own site’s background, it will help your sales tremendously!

2. Don’t Click Your Own AdSense Links

It may be tempting to earn that potential .03 for yourself but in the long run it’s not worth it! Google has ways to detect “click fraud” and you WILL get caught and you’ll forfeit all of your earnings.

3. Put Your AdSense Ads Close To Your Content

Don’t put your content way up at the top and then put your AdSense ads way down at the bottom. You won’t get very many click-thrus. Make sure your website content is actually integrated with your ads.

4.  Adapt The Fonts

Whenever you write content, it should be the same font size and style as your Google Adsense block. This will help make it appear that the advertisements are a natural part of your website.  Also, match the colors when changing the fonts, which should also match the colors of your website. For instance, if your content is written in black, and your hyperlinks are blue, then the ad blocks should also be the same color. Again, this helps the advertisements appear to be a natural part of your website.

5. Have Relevant Keywords On Your Site

If your site is about “website traffic” and you just keep mentioning the word “traffic” by itself, your Google AdSense ads may display ads for rush hour traffic, or traffic jams. Which has nothing to do with your website. Keep your ads relevant by giving your content good, thorough keywords.

Some clicks are worth higher than others depending on the “keyword” that the ad is targeting. What does this mean? Google AdSense are “content  based” ads, meaning that they display the links for people to click on based on the content of your website.

For example, if you have a website about “tennis” then the ads Google AdSense display will be all about tennis. So if the text on your site that Google is basing their ads on is for “tennis balls”, then the keyword phrase “tennis balls” may be paying higher per click than “tennis racket”.

6.  Help The AdSense Robot

A picture says a thousand words but to a robot/spider that is crawling your pages a picture says very little about what the content is about. If your site contains a lot of pictures then do yourself, your visitor, and the AdSense bot a favor and add some text to let everyone know what the image is about. This way the AdSense advertisements will be more targeted to what your site/page is all about and the user won’t see unrelated advertisements within your website.

5.  Increase Your Website Traffic

Seems like another obvious one, but so many good websites exist that aren’t reaching their potential target market. Optimize your website to gain better search engine rankings, participate in forums that are related to your website, submit your website to industry related directories, and get the word out there in any way that you can think of to help drive targeted visitors to your website. Remember that the internet is an amazingly powerful medium to facilitate word-of-mouth. The effort you put into promoting your site will be rewarded by satisfied visitors/customers spreading the word about your website. However, make sure that you have a quality website/product/service or the opposite can happen just as quick.

By incorporating the above tips you should improve your Adsense earnings. I’m not telling you that by using these tips that you’ll be retiring on your yacht with a Pina Colada in hand so don’t quit your day job!  If you follow the advice above it will get you on your way to improving your click-thru-rates, your website design, and the experience for your visitor. Probably the most important thing that these tips help you with is to encourage you to test and experiment with Adsense and not just assume that whatever style you use and wherever you put it in is the right place.

To your success…

 

 

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Shopify vs. WooCommerce You Choose

There are dozens of popular e-commerce platforms out there, and it can be
tricky to choose between them. With so many out there, which one is the
right one for you?  In this post, I will do a short overview of two very popular e-commerce platforms used by many:  Shopify and WooCommerce.Shopify e-commerce shopping

Of course, you probably know by know that Shopify is indeed my favorite.  Stay with me for a moment and I’ll explain why.

Yes, there are LOTS of other platforms out there, and you are free to choose or research the others if you prefer, but Shopify and WooCommerce have the most support, the right themes, and plugins to meet your e-commerce needs.

So which one would you choose?

Shopify – PROS

If you’re a beginner in e-commerce, I recommend that you use Shopify.

The Shopify platform does not require you to have a separate hosting account, install any scripts, or do any kind of major administrative tasks.  Shopify is extremely easy to use. The back-end is modeled after WordPress and so it has much the same look and feel. You can easily figure out how to add products, how to enable or disable features of your store, how to set up payment Shopify e-commerce shoppingoptions and many other useful features. This is probably one of the main strengths.

It also has some interesting plugins that let you source products from
AliExpress, which can make it very simple to set up a drop shipping business.
That means you don’t have to store products, rent warehouse space, or concern yourself with packing and shipping.

You can customize the look of your Shopify site using the free themes that come with your membership. This is useful because not every e-commerce platform offers that to you.  And there are some that require an additional one-time payment to use because they are made by individual creators, and not Shopify.

Shopify takes care of a lot of details if you choose to take advantage of their platforms. For example, Shopify has payment gateways already integrated into the backend that you can set up on your store. There are also shipping options available, to make it easy for you to print a label and ship.

Shopify has a lot of help information in an app store to allow you to add even more features to your site. Some e-commerce platforms have a very noticeable lack of documentation but not with Shopify. They have a manual that is extremely comprehensive plus additional documentation and live support.

And lastly (but not least) Shopify is competitively priced. The prices that they charge for the various packages are comparable with other shopping platforms.

Shopify  –  CONS

The only real disadvantage that Shopify has as an e-commerce platform is the pricing, which was also included as an advantage. The reason that it is also included here is simply because there are e-commerce platforms out there that charge nothing (like WooEcommerce…so you think).  With Shopify you do end up paying credit card processing fees, app fees, and of course the monthly fee which can range between $29 and $179 a month. However, for the functionality that you get, the price is still extremely fair. With the $29 a Shopify e-commerce shoppingmonth store and even with paying credit card processing fees you’ll still have a great potential to make a profit.

Shopify knows that you want to make a good informed decision, so they are giving you an opportunity to start your online store with Shopify for FREE…no credit card required.  This is a trial opportunity so you can take Shopify on a test drive…try it before you commit to the $29 per month basic version or an upgrade if you choose.  Personally, I recommend that you start with the basic version and as you begin to bring in the profits (and you will),  upgrade to the next level.

WooCommerce  –  PROS

WooCommerce, by contrast, is free.  It’s slightly more complex to use,
because you do need your own hosting account, and you do need to install
WordPress, because WooCommerce is a plugin for WordPress. But there’s
plenty of documentation to walk you step-by-step through the process.

You also have plenty of themes available. There are lots of free
themes to choose from, as well as additional paid themes if you prefer.  They also have pretty much any plugin you could ever need for different types of functionalities, but you’ll have to pay for most of them.

If you are already well-versed in using hosting companies and WordPress, WooCommerce might be your best option.

WooCommerce  –  CONS

What WooCommerce has going for it is that it works with WordPress, which is one of the leading content management systems in the world. WooCommerce is useless if you are not a WordPress user. It is tightly linked with WordPress and cannot be used without it.  I know a lot of people who do not like WordPress…and if you don’t like WordPress, then WooCommerce is not for you.

WooCommerce is not e-commerce ready, instead you need (or eventually will need) a WooCommerce expert to help build your e-commerce store.

WooCommerce slows down when the scale of operations increases. It isn’t capable of handling large databases. So, think about how big you want your e-commerce store to be before opting for WordPress to build it.

Let’s Summarize…

WooCommerce will save you money in the short run, but Shopify is best
for beginners.  All of the hosting is done for you, and so much more.  All you have to do is fill your store up with your products.  Just like the commercials on TV, if you want a “set-it-and-forget-it” platform, then Shopify is the better choice.  Try Shopify for FREE.  That means you can have your e-commerce store up and running and not pay a dime.  Check it out for yourself!

To your success…

You may also like:  http://firstratemarketing.com/how-to-start-an-ecommerce-business-using-shopify/

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How To Start An eCommerce Business Using Shopify

If you’ve been thinking about starting your own online store, you’re
not alone.  New tools have made it easier and less expensive than ever, to get started in e-commerce. Of course, a lot of people still feel like they can’t set up their own store, because they think it’s too difficult or too costly, but not with Shopify.  In fact, you can now set up your e-commerce store for FREE using Shopify.  This is a limited offer so don’t procrastinate!

In the meantime, I want to show you some facts about e-commerce that might surprise you:

⇒  Retail e-commerce sales will reach $4.5 trillion globally by 2021

⇒  About 40% of worldwide internet users have purchased something online

All this information comes from comes from reputable sources such as
Statista and Harvard Business Review, and you can see just how huge
e-commerce has become.

Also, I’m certain you’ve heard about how so many brick and mortar stores are closing, malls closing…why?  Because most people are gravitating towards making their purchases online, citing convenience as probably the number one factor.  So getting into e-commerce, starting your online store, just makes sense!

This is just the first of several posts that I plan to share with you to help you transition into e-commerce with…not just success, but great success using Shopify!  So, stick with me and I’ll take you there.

You’ve decided to start your online e-commerce store, what’s next?

Make Your Niche Selection

Niche selection is one of the most critical elements of setting up a profitable Niche Marketing for Beginnerse-commerce business, whether it’s online or a traditional brick-and-mortar store.  To help you with understanding how niches work, I recommend this book.

Selecting a niche is crucial. You need to choose a market that has a large number of people who are interested in the niche (via search results), but ideally not that much competition.

Let’s say you choose “Weight Loss” as your niche.  That’s a huge niche, and broad!  Everyone want to lose weight, look better, improve their health, etc.  The weight loss niche is a highly competition niche, BUT…within that weight loss niche, find the less competitive edge, by narrowing and focusing more on a specific weight loss niche .  For instance, instead of weight loss, why not a type of weight loss…Paleo Diet Plan…for instance.  It falls under that weight loss umbrella and you’re setting yourself apart on a more focused niche.

⇒  Streamline your niche.

⇒  Choose a niche with a lower amount of competition.  Competition lowers prices, which reduces profitability. The more sellers there
are in a market, the lower prices are likely to be, which is a lose-lose
proposition for everyone except buyers.

⇒  Select a niche that people want, need, and YOU are the one to solve their problem.  That means you will have repeat buyers.

⇒  Select a niche that you’re interested in, one you can connect with, one you’re passionate about.

There’s so much more to opening an online e-commerce store using Shopify, and I will explain more in my upcoming posts.  Until then select your niche and take advantage of the FREE Shopify offer.

To your success…

 

 

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Marketing Strategies For Small Businesses At Little Or No Cost

Many small businesses are run from home computers and fall under the radar of business statistics. Whether you are working for a multi-level marketing company or selling painted bird houses, the difficulty of advertising your products without a budget is overwhelming. Let us face the fact that $20 a month spent on classified advertisement isn’t going to bring in a flood of visitors. Therefore, you need to implement effective marketing strategies at little or no cost to help boost your business and increase your customer base.

Like many of you I run a small  business and have learned through trial and error what works and what doesn’t. Despite putting some notches in my belt I have never stopped learning.  In the beginning, I wasted money paying for different types of advertisements. Some worked a little more than others, but I knew I needed more.  Regardless, I continued to research, educate myself, and apply the right marketing strategies to get the results I wanted.  Consistency is key!

What marketing strategies did I use ?  There are plenty of marketing strategies out there, but I wanted to share four strategies that will make a difference, especially if you’re working with little to no budget.

Marketing Strategies #1  –  Email Marketing

Instead of paying for lists and possibly getting in trouble for spamming I send The Email Lifelinebusinesses a very personalized email message.  How do I find these businesses?  I find them by looking on the web, going to their homepage, reading a little about them, and then sending them a personalized email about my product or service. The key is personalization. Write a basic sales letter which highlights your product or service and how it can impact their business.  Cost to do this:  FREE

Marketing Strategies #2  –  Content Marketing

Search engines and customers love informative articles. We have all heard the saying, knowledge is power.  Customers want to learn about your business as much as possible. Posting informative articles on your web page will help Master Content Marketingvisitors keep returning for additional information and hold them there longer. Information also increases your credibility as a business to the potential customer. If they agree with what you are saying they are more likely to purchase from you. Search engines, like customers, are constantly searching  for content related information. If your articles are about the product or service you are selling chances are that search engines will rank your site higher.  Cost:  FREE

Marketing Strategies #3  –  Business Cards

Off-line marketing has never gone out of style. It may even be more necessary today than it was in yesteryear. Always have your business cards with you whenever you’re out in the public.

Your business card is another form of advertising.  With this in mind, your business card  should represent your business in both words and design.  A well-designed card is one that the recipient wants to hang onto and one that stands out in the crowd.  Remember, your credibility is at stake here, so make sure your business card represent your trustworthiness, honesty, and reliability.

But get this, if you’re having a conversation with a potential customer and that customer asks for your business card and you don’t have one immediately available, your reputation and credibility is at stake and you just lost a customer.  The cost to make business cards vary in price depending on design, card stock, and number of cards printed.  I suggest you go to vistaprint.com and check out their $10 business card deal.

Marketing Strategies #4  –   Ezine Articles

People love free information.  Make sure your articles are informative, professional and worthy then submit those to article databases for free  content. Then websites pick up the article to post on their own site. The trick is to have your personal contact information either embedded into the article or as a tag line on the end. Personally I use my web address and my name. The better your article the more times it is posted around the web and the more customers you will get.  Cost:  FREE.

The following explanation of Ezine Articles was taken from ezinearticles.com:

  • EzineArticles.com is a platform for experts in over 600 niche markets who share their expertise in the form of short articles (400-800 words long) for the benefit of having access to the tens-of-millions of monthly visitors the site receives.
  • EzineArticles members submit their best quality original articles in exchange for being able to post a resource box, with a link back to their website at the bottom of each article. This link drives pre-qualified visitors (traffic) back to their website.
  • Members get traffic, market visibility to their target market, media exposure and a platform on which to build their own platform… for FREE.
  • EzineArticles.com gives experts in 600+ niche markets a “voice”… a chance to be exposed to their target audience.
  • In terms of marketing strategies, EzineArticles.com is more like a “Grassroots” strategy because membership is free, yet the traffic results over time are very tangible.

I couldn’t have explained Ezine Articles better!

These four strategies work together to enhance the popularity of a website and reduce the amount of time you waste everyday. Writing informative articles about your product and submitting them to ezine directories helps to improve your sites search engine rankings, retain your customers and increase overall exposure. Passing out business cards and networking with other owners works well together and kills two birds with one stone. Sending out personalize emails and reading about your customers’ site helps to increase your understanding of your customers needs while advertising to them.

In a nutshell, the overall strategy of any business is to make more money and spend less time and resources doing it.

To your success…

 

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Acer – A High Quality Laptop For Your Business Needs

Acer laptops are considered to be one of the best laptops for professional and business use.  Yes, there are plenty of other laptops that also fall within this category, but I want to focus on the Acer brand simply because most people tend to focus on HP, Dell…you know, those guys.  I’d like to assist you in your decision making, or at least bring awareness to the Acer brand.

Acer is  one of the most successful PC companies in the world. They are established in over a hundred countries and have a solid reputation of offering customers reliable and up-to-date technological services at very reasonable prices.

Among their products is Acer laptops, which are useful for both the home business (or personal) user that has space constraints and the business user who desires mobility and high functional features.

In this post, I am choosing not to got into great detail about each one of these Acer Series because there are no many laptops with it’s own unique quality.  However, I will give you a brief overview of qualities that are shared among each laptop within it’s perspective series.  Click the link next to each series if you want more details.

Let’s explore a few (and there are many) of Acer’s laptop series.

1.  Acer TravelMate Series

The TravelMate B are portable laptops that look great and are great for Acer TravelMate B Laptopproductivity.  It’s aimed at both business and consumer users. It has a quad-core Intel Celeron processor and weighs less than three pounds. It’s a good choice if you don’t want to spend a lot of money, but you still need a traditional Windows laptop with a little more features, like a touch screen.

TravelMate PAcer Travelmate P Laptop are Full-featured business laptops that deliver superior performance, manageability and security features. It’s considered to be the business laptop for serious work.

 

 

The TravelMate X comes with a DDR4 and Acer TravelMateX LaptopSSD for optimal performance.  You get a 14 inch 1080 HD clear view screen, a backlit keyboard and a much wider touch pad.

2.  Acer Swift Series: 1, 3, 5, and 7

The Acer Swift Series are ultra-thin, yet sturdy aluminum body, stylish laptops Acer Swift3 Laptopwith a touch of class.  I love the way these laptops look, but more importantly, I love the power and efficiency it provides every time.  This is a wonderful laptop that has a great HD 1080 display.  It’s quiet and has unique fingerprint reading.  Imagine not having to login in with your password each and every time!  It has a really nice keyboard with super fast booting and get this…9 hours of battery life!

3.  Acer Aspire Series

From everyday computing to a tough professional workload, experience a new Acer Aspire Laptoplevel of design and performance options.  All the Acer laptops that falls into the Aspire Series are specifically designed to provide different applications and price range.  These Acer laptops are also affordable with excellent components for the price. It has a full HD display, lots of storage and a long battery life.

4.  Acer  Chromebook Series: Spin 11,  Tab 10

The Acer Chromebook Series are all 100% aluminum alloy, sleek, thin design, strong, durable. These Acer Chromebook Laptopchromebooks have large screens, your choice of HD or full HD resolution, low reflection with anti-glare screen.  That makes it easier on the eyes prompting greater productivity.  It can give you up to 12 hours of battery life too!  Quick booting, loaded with thousands of apps with built-in virus protection.

5.  Acer Switch Series: 3, 5, 7, and Alpha 12

The Acer Switch Series are the perfect blend of laptop and tablet combined with endless possibilities.  They are called “2 in 1” because it’s a tablet and can Acer Switch Laptopmorph into a functional laptop, complete with stylus.  These laptops are for the budget conscious who want consistent performance.   In my opinion, these laptops are on the higher end of “basic.”  It’s pretty much what you can expect from a tablet computer.

Whatever your decision might be, make sure you research exactly what you need in a laptop.  Are you looking at mobility, longevity, the cool features, 1080 HD, detachable keyboard, loads of memory, touch screen, etc?  Whatever your business needs are, I’m certain you will find the perfect match with Acer laptops.

To your success…

 

 

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Set Your Marketing Goals In 10 Simple Steps

Last year you declared that it was THE year to grow your business. You may even have made a to-do list that included things like “Make more money,” “Find new clients,” etc.  This time, you said you would make a list of your marketing goals and stick to it.  But despite creating your trusty list, life got in the way, so you’re no closer to meeting your goal now than you were this time last year.

In fact, just thinking about what you didn’t accomplish makes you a little uncomfortable and disappointed. You might even have talked yourself into thinking that you simply can’t find the time to start working on your marketing  goals, with all the last-minute client challenges, employee issues and hurried attempts to do any sort of marketing at all.

Here is a simple, yet helpful method to plan for your own success.

1. Think about where you would like to be in 3 years.

I suggest 3 years because it’s a reasonable amount of time in which to expect fairly large changes to take place — such as achieving nationally known status The 1-Page Marketing Planas an expert in your field, a substantial increase in your net earnings or simply finding a better clientele that doesn’t stress you out. Many of your goals may take a while to achieve, above and beyond a mere 12 months. So think long and hard about what you would like to achieve, first and foremost.

2. Why do you want to achieve those goals?

What is your motivation? Because you really want to make them happen, or because you think you should achieve them?

Now is not the time to say “I should have.”  Instead, ensure that every marketing goal on your list is motivated by the right goals, namely that you want to see them come true because they are ideal for your skill set and key strengths.

What’s key here is to rule out goals that you have set for yourself that actually aren’t in line with your value system and dreams. It’s time to concentrate on what YOU want! This will save you many hours of time and frustration.

3. Make sure you’re aiming for goals that are high enough!

Many of my clients initially have a tendency to sell themselves short; only after discussing their potential do they see what they can truly achieve.

It’s also important to ask yourself if you are simply planning not to fail. No, you don’t want to take risks that will undermine you if they fail, but you do need to take calculated risks that stretch you to new heights.

4. What will it take to get you there?

You want to consider the steps that will get you to each of your goals.  For example, if you are currently making $45,000 a year and hope to achieve Marketing Plans Bookmore than $1 million in business in 3 years, you have to determine the changes you will make in your business model as a whole that will allow you to do so.  Consider this book to help you reach your marketing goals.

You might need to:

⇒ Hire more employees to handle the increased business.

⇒ Stop trading hours for money (or as many hours for money) by starting to help groups of clients rather than individuals and/or branch out into information publishing.

⇒ Begin recruiting clients in ways that reach out to large quantities of targeted prospects rather than focusing on less time and cost effective marketing methods.

⇒ Expand your reach outside your local area.

⇒ Get to know people that can help you reach your goals

⇒ Start weeding out the clients you don’t enjoy working with and concentrating on the ones you do, who typically bring in more for you while requiring less hand holding.

⇒ Spell out the steps that you will need to make in order to move ahead, along with the amount of time it will take for you to achieve them.

5. Which skills do you need to gain in order to achieve those goals?

If you want to make more money with your business with a minimum of expense, I highly recommend that you do the following:

⇒ Establish a clearly defined brand for your business, which you can use from this point forward as the foundation for literally all of your business decisions.

⇒ Improve your content writing skills. Learning how to write effective sales copy is one of the very best ways to save yourself time and expense on your promotions. That’s true whether you gain expert-level content writing skills or outsource all of your content work in the future. Just knowing what to look out for is a tremendous help.

⇒ Learn the ins and outs of direct marketing. This will allow you to reach a wider audience, and you will learn the nuances of sales psychology that cause your prospects to act quickly. (Don’t worry — you don’t have to use cheesy hard-sell tactics, but you do need to learn how to motivate people to take action.)

⇒ You’ll need to learn how to manage staff, potentially handle more complex tax requirements for payroll purposes and other non-marketing related concepts that will directly result from your marketing decisions.

⇒ Make sure to list all skills that you need to improve upon.

6. Assess which goals are realistic to achieve.

What is viable? What isn’t? If you need to learn a lot of new skills, how much time can you realistically plan to dedicate to doing so? Do you have the financial ability to afford the training?

Secondly, are any of your goals contradictory? For example, if you wish to raise your income by selling more personal services and want to make 6 figures, will you be able to raise your rate enough in your market to realistically accomplish this?

Then, and only then, you’ll be ready to …

7. Create a 1-year plan.

I started with the longer-term marketing plan because it helps you visualize the things that you truly want to achieve and allows you to see the significant gains you can make with concerted effort. However, you need to build some interim steps in the process, 1 year at a time. At this point you want to outline the goals that you would like to achieve in that 1-year period.

8. Map out the steps that would allow you to achieve those goals.

For instance, if your marketing goal is to gain 12 new clients this year, what will it take to reach them?

Be very specific about what you plan to do at what point during the year — along with how you plan to find the time to achieve them. It might mean hiring a virtual assistant, getting help from a marketing professional, and/or sending out mailings to clients and prospects on a monthly basis.

9. Add the steps in your 1-year plan to your calendar.

Make sure to add an appointment to your calendar for each of the major milestones in your plan, and then commit to keeping them. If you let one slide, immediately reschedule it. If you’re not committed to your own success, you can’t expect to make progress.

10. Assess where you are once a month, and adjust your schedule accordingly.

There’s no sense beating yourself up if you suffer a minor setback; just find a way to get back on schedule the following month.

We all have professional and personal challenges that get in the way of progress from time to time — illness, family matters, etc. Forgive yourself for serious matters that you cannot plan for; it happens to the best of us. If you suffer serious setbacks, it might be time to reassess what is feasible to accomplish in the near future.

If you do end up reworking your set of marketing goals, go through these steps once again to ensure that you aren’t setting yourself up for failure. Every successful business owner I’ve ever known (and frankly, every successful person I’ve ever known) has understood the value of putting yourself in a position to succeed!

To your success…

 

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How to Double Your Sales Overnight – A Internet Marketing Secret

What if you could double your sales overnight by applying just one Internet marketing secret?

One of the greatest secrets of direct marketing is that it is scientific. With many forms of advertising, you cannot tell which ad or marketing campaign produced the results. But smart direct marketers know exactly which ad or sales letter produced what results because the results are tracked and measured.

Direct marketers have a secret they have been using to double their income – or more – for a hundred years. And when this marketing secret is combined with the power and speed of Internet marketing, the results can be phenomenal. It is not an exaggeration to say that you could potentially double your sales overnight with this one Internet marketing secret.

What’s the secret? Split Testing also known as A/B Testing. This is done by using a “key” to associate a sale with the ad or sales letter that produced the Conversion Fanatic A/B Testing Book by Justin Christiansonsale so that you can measure the results. In a print ad, you might provide a phone number with an extension. The extension is actually the key. You would have two ads or sales letters, each with a different key, and would then track the results using their respective keys.

Internet marketers typically use Customer Relationship Management (CRM) to track their sales.

For accurate results, you need a test that is big enough that you can rely on based on your statistics. For example, with a direct mail sales letter this is generally considered to be a mailing of at least 1000. Internet marketers can substitute 1000 page views. Either way, once you know what results you can consistently expect from an ad or sales letter, it becomes what direct marketers call your “control.” You always need to have one control that produces known results. Then you can test other versions against the control to see if you can consistently beat the results of that control.

Suppose you have a sales letter that consistently produces an average of 10 sales for every 1000 times the page is viewed. This is a 1% response, a figure that is often cited as average for a direct response sales letter.

Now you need to test one variable at a time to see if you can increase the percentage of sales. For example, you may want to test the sales letter with a different headline, a different graphic, a different price, different bonuses, different text, etc. But always only test one variable at a time. Generally, the headline is considered to be the most important element to test first.

What you want to determine is whether any change in a single variable will consistently produce a higher response. The payoff can be quite significant. Imagine if a different headline was determined to produce a 2% response. That doesn’t sound like much of a change – only 1% more. But this would double your sales! Instead of making 10 sales out of a thousand, you would be making 20 sales.

This is a very realistic scenario, so you always want to test against your control. The better your control, the more tests will fail to beat it. But once you find a sales letter that consistently beats the control, then you make it the new control and continue with testing another variation of the headline or a different variable. Perhaps you might next test whether the color of the headline makes a difference. Suppose that changing the color of the headline resulted in another 1% increase in sales to a 3% response rate. This would be another 50% increase in sales and would be triple the number of sales averaged from the original sales letter!

It is very easy to be complacent with a working sales letter and not test further, but this can be a costly mistake. Any change in a variable could result in higher profits. For example, suppose that you determined that you consistently had a 1% response rate when selling your product for $97 but a 2% response rate when selling the product for $67. For every 1000 page views, you would make $970 at $97 per sale but $1340 at $67 per sale.

Always track your response rate, always keep split testing against your control looking for a new control, and always consider the bottom line – your net profit. Many tests will fail – they will not beat your control. But once you have a successful test that consistently beats your control, you will likely have significantly increased your income.

Without split testing, you will never know how much money you are losing. But with this Internet marketing secret, you can potentially double your sales overnight.

To your success…

http://firstratemarketing.com/targeted-qualified-leads-are-the-lifeblood-of-any-business/

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Leads That Converts Into Sales

Do I really need leads for my business?  YES!

Leads are potential customers.  Leads—especially TARGETED, QUALIFIED leads, are the lifeblood of any business you can think of.

So what exactly is a lead—or more specifically, a TARGETED, QUALIFIED lead?

A targeted, qualified lead is someone who has expressed interest in what you have to offer. They have already been qualified as being interested by giving their contact information in exchange for something related to whatever you’re selling.

Someone who subscribes to your email list is a lead, because they have given you their email address specifically because they were interested in either you
and your products, or the free offer in exchange for their name and/or email address.

Leads are essential. Leads are traffic. Leads are sales.  If you’re looking for fresh hot, targeted leads for your specific business, I suggest you look into this limited offer before it ends!

If you think you don’t need leads, think again. No matter what you’re doing to make your living, leads will be the lifeblood of your business!

Some people just use an autoresponder like GetResponse, which is perfectly find if all you’re looking to do is build a list (leads) for email marketing purposes. If you only need basic information such as name and email address, that’s all you need.

However, if you have more advanced needs, such as when you need to collect information like income, buying habits, and other information, you might
need to use a more advanced system.

This means using a Customer Relationship Management system, or CRM. A CRM is an all-encompassing program that allows you to collect leads from squeeze pages or even when a customer makes a purchase, and then
sort, segment, manage, and use that list of leads.  An example of a CRM is Salesforce.com.

You might be wondering what type of information you really need to collect from your leads. Is name and email enough, or should you be gathering more detailed information?

Well, the first thing you need to do is look at your business model.

If you’re just collecting emails to market affiliates products, then a simple form asking for name and email address is probably all you really need.

Why, you may ask, wouldn’t I just request as much information as possible from each lead? What if I need that information later?  So what exactly should you ask people for?

The simple answer is this…only what is necessary.

Never ask people for anything more than you really NEED. The more you ask for, the lower your conversions are likely to be.  Most people are a bit reluctant to enter their information.  Personally speaking, I know I’m a bit reluctant to enter my information for a free offer.  Why?  Because once I download that free offer I’m bombarded with countless emails from the same source!  I mean, emails that I’m not interested in,  expensive “systems” they now want to influence me to purchase.  Come on!  So take it from me, a person who have experience in being “stalked” only because I entered my information for that free offer.  So for goodness sake, only ask what you need and what is necessary.  Also, make sure you at least ask if the person would like to receive future emails and offers while they are entering their information.

Now, with that being said, you can go through the process of gathering these leads…putting in the extra time and work.  OR you can simply purchase your leads from a reliable source.  A source that provides TARGETED, QUALIFIED LEADS that is tailored to your specialized niche business.

Remember, leads are important and the lifeblood of your business.  Without leads, there are no customers, if there are no customers, there are no sales, if there are no sales, your business will no longer exist.

To your success…

 

 

 

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Tips for Successful Email Campaigns and Product Launches

Here are a few tips on how to successfully develop and implement your email campaigns and product launches.  If you’re launching a new product or going for a special sales push, there are a few things you can do that’ll virtually guarantee a higher response rate. These things include split testing email headlines, amping up excitement before the launch and taking advantage of the “crowd effect.”

 

Here’s a little more detail on each of these tips…

Email Split Testing

Most modern list management software will allow you to split test headlines. Furthermore, you can segment out your list and send emails to only a portion of your list.

If you’re doing a big, important product launch, it can often pay to do something like this:

Create two different headlines, or even completely different emails. Then segment out 25% of your list and split test those two different emails to just that 25% of your list.

Once you have the results from that initial test, send the winner out to the remaining 75% of your list.

Naturally, you should also be split testing landing pages and other factors throughout your campaign.

The Tease > Tease > Tease > One Time Offer Formula

One proven formula for successful product launches involves really getting the excitement level about the new product up, then creating a very limited supply.

For example, you might briefly mention on your blog that something big is coming up. You might then write an email detailing the problem, hinting that there’s a solution coming up without telling your readers what it is.

Then, you do an interview with another well-known person in your industry, again talking about the problem and how amazing it would be if it were solved. You excitedly tell the audience about your new product that’s soon coming out.

You just keep building up the excitement and mystery, releasing just a little bit of new information with every post.

Finally, when you release the product, there will already be a ton of excitement around it. If you combine this with a One Time Offer to create scarcity, your conversion rate will go through the roof.

Take Advantage of the Crowd Effect

The crowd effect simply states that people are more likely to do something when others are doing it. In other words, if a person knows that a lot of other people are rushing to buy a product, they’re more likely to want to buy as well.

How can you take advantage of this?

First of all, creating an active blog, chat room or message board where people can talk about your product or post that they just bought is a great first step.

Recruiting affiliates in your space is another great way. If someone gets one email about your product launch, they may ignore it. But if they get emails for five different people, especially people they trust, then they’ll definitely have to check it out.

Contests are another great way. For example, ask everyone to post a video about why they love the new product. The winner gets all your products, video and audio, loaded on a free iPad. You’ll get a great surge of responses, creating the impression that you have many buyers.

These are just guidelines and examples. Come up with your own specific ways of creating the sense that a lot of people are rushing to buy.

These three things: scientific split testing, the tease and scarcity tactic and the crowd effect are all powerful methods to help increase your response in any email product launch or campaign.

To your success…

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How To Use Email Marketing To Sell Online

Selling by email is different than selling on a sales page. Sales letters have to work under the impression that they have just one shot to make a sale and have to hammer in all the benefits and go for an instant close.  Email on the other hand has the benefit of a relationship and ongoing contact.

Here are a few choice tips on how to use email to sell effectively.

 

=> Relationship First, Sales Second

Aim to first build trust and reader loyalty. This is what will get your emails opened time after time. Once your emails are getting opened and you have your reader’s trust, then you can safely make sale after sale without alienating your list.

If you sell too much without first building trust, readers are more likely to tune out than buy.

So how do you build this trust?

Provide first class, unique, original content that directly benefits the reader. Every time they read an email from you or buy a product from you, they should be better off. Do this consistently and readers will start to believe in you and your products.

 

=> Using Multiple-Email Sales Techniques

As mentioned earlier, email marketing allows you to use tactics that just don’t work with sales letters.

One of these is the Problem > Problem > Problem > Solution formula. Simply put, you send a series of emails about just the problem without offering a solution (yet). You can provide a lot of value by just explaining the problem. Then you finally offer an innovative and powerful solution.

For example, say you run an investment newsletter. You might send this series of emails:

1) Why most people can’t beat the stock market index
2) Why most people choose poor money managers
3) Why most people can’t retire by 60 even if they manage their investments right

Then, in the fourth email, you finally reveal your product about smart investing.

If you have strong readership, by the time readers get your “solution” email they’ll be dying to get their hands on the product. Build up the problem while providing value, then provide the solution when they’re already ready to buy.

 

=> Other Email Sales Tactics

Another effective way of generating sales is to use webinars.  Use a webinar to demonstrate knowledge in a particular arena, and then use emails to follow up and close the sale.

Finally, every once in a while offer a sale. Perhaps it’s your birthday sale, or a favorite day of the year sale; whatever the reason is, just a few times a year offer a sale of 15% to 30% off. You’ll make much more than the amount you lose on discounts.

These are just a few tactics that can help you increase your email sales. Start by building the relationship with your list; then use one of these methods to bring in a nice stream of sales.

To your success…

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Emails That Get Noticed

A lot of email list owners eventually run into the problem of not knowing what to write about. If you ever run into that issue, then perhaps this article can help. Here we’ll go over three kinds of emails that you can use over and over again. In fact, if you just rotate between these three kinds of emails, your business will do very well indeed!

Here are three types of emails that your readers will never grow tired of.

=> #1 – The Mailbag, aka The Q&A

The mailbag is basically when users email you questions and you answer those questions. You pull their questions out of a “mailbag.”

Using just this one technique, dating guru David DeAngelo built a $20 million dollar a year infomarketing business. About 80% of his emails were just him answering customer questions.

If you don’t have users emailing you questions yet, hop on internet forums related to your niche and pull a few questions. Answer these questions in your mailing list and encourage others to ask questions as well.

As long as you’re answering relevant questions that others want to hear the answers to, your readers will never grow tired of these emails.

=> The Personal Story (With a Lesson)

This is a great way to have users get to know you more and connect with you emotionally, while getting a lot of value out of your newsletter.

Tell them a personal story. Make it emotional and make sure it has energy to it. Tie in a “moral” or a lesson relevant to your niche or market.

For example, if you run a website about stock speculation, you might tell the story of how you lost a big sum of money in a short period of time. Then, break apart what you did wrong and turn the story into a lesson.

If you ever have trouble coming up with topics, just take out a sheet of paper and start brainstorming for relevant stories that have happened in your life.

=> The How To

This is a fundamental article template. Basically, you teach your users how to do something.

Once you’ve owned a list for a while, you’ll probably run into the problem of having talked about almost everything relevant to your niche. If you do run into that issue, try sending a “how to” email that’s related, but not necessarily directly in your niche.

For example, if you run an internet marketing website, instead of writing yet another article about how to get traffic, why not try writing an article about how to stay concentrated when working from home? Or about how to get over your first website flop?

If you think a little bit outside the box with your how to topics, the possibilities are really endless.

These are three article topics that you can use over and over again without your users getting tired of them. They never get old, because the actual content is always different. It’s just the framework that stays the same. If you ever run out of ideas, try using one of these three to spark your imagination.

To your success…

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What Is Affiliate Marketing and How Does it Work?

Affiliate Marketing is a way for a company to sell its products by signing up individuals or companies, also known as “Affiliates” who market the company’s products for an agreed upon commission .

Are you thinking about becoming an affiliate?  Then make sure you execute  the following steps:

Choose A Niche

What is a niche?  A niche relates to products, services, or interests that appeal to a small, specialized section of the population. 

Find out what your niche (i.e. weight loss, fashion, digital products, etc.) might be, what you’re passionate about, and especially if there’s money to be made in your niche.  Money to be made within a niche certainly overrides passionate feelings about a niche…keep that in mind when making your selection.

Research Affiliate Programs

This is where you determine what commissions you would like to be paid.  This is also where you determine what products you would like to promote.  And this is where you decide whether or not you will agree to accept the terms and conditions of the affiliate program that you’ve selected.

Make sure you don’t rush into selecting an affiliate program.  Take the time to read completely through all of the terms and conditions of the program.  It’s more important to make a well informed decision that will benefit you in the long.  Remember you’re in control of how much you will earn based on the affiliate program you select.

Make sure you select a profitable affiliate program that will pay out at least a minimal commission of 50%.  Make sure the product is in demand, which you will know by it’s “gravity”.  The higher the “gravity” the greater the demand.

Let me show you what Clickbank means by gravity:

“Grav: Short for GRAVITY™ performance statistic, this number represents a unique calculation by ClickBank that takes into account the number of different affiliates who earned a commission by promoting this product over the past 12 weeks. Since more recent transactions are given a higher value, this number can give you an idea of what products are “hot” at the moment, in terms of being promoted by many affiliates and making a good number of sales. However, high gravity can also indicate that there will be a lot of competition in promoting this product.”

So keep that point in mind if you decide to promote a product from Clickbank.

Set Up Your Website

This is where you take your research, selected product, etc. and put it in a website.  Now it’s time to promote your product.

The first step in setting up your website is to purchase a domain.  Just like you have an address to your home, a domain is the address to your website.  Here you would need to be selective in your domain name, which should be centered around you niche.

Check with various domain providers to make sure the domain name that you’ve selected is available and ready for purchase.  That means you will need to have a 1st, 2nd, or maybe a 3rd domain name in mind just in case your 1st selection is not available.

The domain providers that I highly recommend are affordable, reliable, and have excellent customer service:

iPage.com

Set Up A Hosting Account

Hosting is where your new domain or web address will be housed and managed.

Web hosting is a service that you to post a website or webpage onto the Internet. A web host, or web hosting service provider, is a business that provides the technologies and services needed for the website or webpage to be viewed in the Internet.

So when someone types in your website address in their browser, their  computer will connect to your server (web host or web hosting service provider) and your website or webpages will be delivered to them through the browser.

Not all hosting providers are created equal, so make sure you do your homework in selecting the right hosting service that fits your needs and your budget.

Here are a few web hosting providers that I highly recommend.  They also double as domain providers as well.  They are affordable and reliable….and they are all running some fabulous specials really cheap!

BlueHost.com

iPage.com

HostGator.com

Now that you have your domain name, your domain is now hosted, it time to set up a content management system for your site.  This is important because this is where you will create the content for your site once you have everything in place.

One really good content management system for your site is WordPress.org.  I love WordPress.  In fact, my site is a WordPress.org site.  I love the versatility and how easy it is to use.

So install WordPress from WordPress.org not WordPress.com.  Select a theme which is also a style, or customize one yourself.  Now you’re ready to start creating your content.

Select An Autoresponder 

What is an autoresponder?

An autoresponder is a service which allows you to automatically send out emails to a group, or to several different groups, of people.  In my opinion, it’s essential to have an autoresponder in place when you’re in an online business.  An autoresponder keeps you in contact with your customers.  For instance, you set up an opt-in page or landing page to invite subscribers to sign up to receive your emails, newsletters, and offers.  Once the emails are written, all you have to do is let the autoresponder do the work for you.  As an affiliate, it is imperative for you to have an autoresponder.  Without one, you can miss out on huge opportunities to connect with your audience and opportunity to make a sale.

There are several autoresponders out there, but not all of them will deliver the same results.  I highly recommend the following two autoresponders because of functionality and price point.  Research it and make your best decision for your business.

GetResponse

Aweber

I trust this information will get you started….yes, there’s more information to share with you, but let’s not get to overwhelmed.  Marketing is HUGE!  Let’s take one bite at a time.

To your success…

 

 

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